Calm Marketing
Can you build an audience without social media?
Can you make consistent sales, without having to hustle to the point of burnout?
Can you actually enjoy marketing your creative business?
You totally can. I have for many years.
I'm not a marketing expert. But I have built a calm business around my art, writing, digital products, and services that don't require me to slave away on Instagram, pay for ads, or do anything I don't feel like doing. And I still see steady growth in my business.
But I know how unfathomable that sounds when you're used to the traditional advice out there. The advice that tells you you need to be on every platform and spend so much time marketing that you have no time or energy left for your actual work. Or market yourself in ways that feel unethical and inauthentic to you.
In order to show you a better way, we have to re-think how we approach marketing from the ground up.
Instead of telling you what to do, I want to teach you how to be your own best marketing strategist. And in this Calm Marketing workbook, I lead you through every step of it.
I share my simple, time-tested, and effective approach to marketing a creative business. Without sleazy tactics. Without overwhelm and burnout.
I explain why most social media platforms are not set up to serve us creatives, and what to do instead.
And through a series of 26 exercises, I help you craft your own marketing strategy. One that's based on your strengths, preferences and business goals. Not someone else's.
Because it’s not just about what gets attention and sales, it’s about what’s enjoyable and sustainable for you, long term.
This workbook is for you if...
-
You can’t stand the thought of posting yet another reel or TikTok, hoping to win the virality lottery.
-
You’re mentally exhausted, and creatively drained, wondering if you’re even cut out to be a business owner. 😖
-
You long for more hours in the studio or your little creative nook, doing what you love - the reason you started this business in the first place.
-
You're not in a rush to grow your business. Sustainability, ethics, and enjoyment are more important to you than quick results.
-
Most marketing and business advice out there makes you feel like you have to become someone you’re not in order to succeed.
-
You’re not looking to get filthy rich, hire a team, or optimize every little detail of your business - you just want to do what you love and have it sustain you financially, and spiritually.
Calm Marketing workbook
44-page pdf workbook, containing 26 exercises + appendix with recommended tools and services for your business.